By Ted Rossman
I’m among the millions (billions?) of people who don’t enjoy visiting the dentist. But yesterday, thanks to a progressive specialist in the new area of laser dentistry, I had my best trip to the dentist ever. It sounds too good to be true, but he repaired my two cavities with a laser and without novocaine and drilling. Oh, and did I mention that I watched ESPN while he did so?
By Ted Rossman
Sadly, the New York Yankees lost two beloved individuals this week, as longtime public address announcer Bob Sheppard and principal owner George Steinbrenner both passed away. Steinbrenner had not been doing well for the past few years, and there were widespread reports of dementia and a general lack of lucidity. None of this is my business or the public’s business, and I feel badly for the people and the families that are involved. But I also feel badly that the Yankees’ PR department issued this statement about Sheppard’s death, purportedly from Steinbrenner himself.
By Ted Rossman
Budgets are tight, employees are overworked, the economy is taking a long time to recover…yada, yada, yada. Here are three common communications mistakes and how to fix them.
By Rich Moore
Obviously, we’d be nowhere without it. But like so many things in our lives, we take it for granted. In the U.S., getting a quick drink of water is usually as easy as turning on a light in our house or office. Water is within quick reach. We rarely doubt it will be there. And, it’s cheap.
For most of us, that is. But that’s not the case everywhere. Nor, will it be the case forever.
Today, more than 1.5 billion people lack an adequate and safe supply of water for their daily needs, that’s approximately one in five people around the world. Sadly, about five million people, mostly children, die each year from illnesses caused by poor-quality water
By Ted Rossman
Different perspectives make the world go ’round, but it’s still interesting to examine points of view as dramatically different as those of the Wall Street Journal and CNNMoney in these recent articles about the health of the IPO market.
By Ted Rossman
Interesting article by Ron Morris, the host of the popular radio program, “The American Entrepreneur.” He makes many good points about how important customer relations are to a business — especially a small business. The current economic situation has made customer retention and customer acquisition even more important, as well as more difficult.
By Ted Rossman
As I’ve mentioned before in this space, I’m a big sports fan. I’m among the first to admit that professional athletes’ salaries are out of this world. But like anything else, there are two sides to the story, and a gray area in-between. Whether it’s a potential Hall of Famer like Alex Rodriguez making $25 million per year or a bench player you’ve never heard of making close to $500,000 per year, all the while riding private jets all over the country, staying in five-star hotels and having his every whim catered to, it’s a cushy gig.
By Ted Rossman
Today, New York City launched a venture capital fund and invested $300,000 in a startup called My City Way. This municipality-as-investor model is an interesting one. It’s not surprising that New York is leading the charge, since Mayor Michael Bloomberg is a noted entrepreneur. It also makes sense from an economic development standpoint. My City Way is moving its headquarters to New York as part of the investment. Mayor Bloomberg has said in recent months that New York needs to diversify its financial-heavy economic portfolio (citing Detroit as an example of a city that has struggled after putting all of its eggs in one basket), and attracting more tech startups seems like a worthy plan.
By Ted Rossman
This afternoon, I sent a fax to a TV station to pitch a client event that will take place next week. It made me realize how rare faxes are these days. I occasionally have to fax a signature or some sort of official form, so it’s not like faxes are totally dead, but it’s extremely rare for a media outlet to request a pitch via fax. Almost everything is done over email or the phone (and, increasingly, through social networks). It’s so much easier that way, really. Not to mention greener.